With the completion of beta testing and our initial commercial launch. Life Magnetics, Inc. is launching a crowdfunding campaign on WeFunder.com.
Company CEO, Dr. Kevin Hagedorn said, “One of the biggest challenges we’ve faced as a start-up is that only a small subset of people “get” the product. Recently that’s changed with COVID-19. In 2017 we pitched the concept of RNA transport and storage and our coaches kept saying that RNA was to technical, but how to do you pitch ‘RNA logistics’ without saying ‘RNA’? COVID-19 changed that. Everyone remembers how hard at-home PCR testing was and the vaccines are RNA too and need cold storage. So a much broader audience “gets” the logistics issues now.”
“We’re leveraging crowdfunding and partnering with WeFunder because it allows us to accept non-traditional investors who are in niche fields. A lot of the investment infrastructure is built around apps and software and with experts who are engaged with startups. The life science field doesn’t typically have people nearly as involved in startup culture. WeFunder gives us a place to send experts to invest after we demonstrate the utility of the technology and thereby engage with a larger audience.”